Group travel planning mobile app
Consumer Product | Research+Design | May 2021 - Aug 2021
Context
As tech-savvy smartphone users, millennials are prime candidates for mobile trip-planning tools. However, current methods struggle to efficiently organize, update, and facilitate negotiation and decision-making for group travel.
To address these issues, I designed a mobile application that provides a centralized and collaborative platform for group travelers to facilitate easy decision-making and minimize conflicts.
Process
I interviewed ten people to deep dive into their pain points during group trip planning.
I created User stories and a Conceptual model (a UX framework) to ensure design simplicity and consistency.
I conducted usability testing and made improvements.
Outcomes
Measured task completion time for 5 tasks, with a 91% success rate.
Received positive feedback from participants and instructors.
Final design
To see the full story of our research and design process, please see my report here: link to Google Drive
Home
Create a new itinerary
View city details while creating a new itinerary
Edit one-day itinerary